The Economics Of Design

By CEED & UCEED Coaching Classes in Delhi @ Institute of Creative Sciences

According to Wikipedia, Design is the creation of a plan or convention for the construction of an object, system or measurable human interaction (as in architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing patterns).Design has different connotations in different fields .In some cases, the direct construction of an object (as in pottery, engineering, management, coding, and graphic design) is also considered to use design thinking.

All types of DESIGN ACTIVITIES  are a professional business activities practiced within business contexts and if designers cannot argue the economic relevance of their practice in convincing terms, the value of their Designs will not be recognized by the society !

The work of Herbert Simon, Nobel Laureate in Economics in 1978, is a rare exception of design being considered as a factor in economic theory. His starting point was acknowledging that the world we inhabit is increasingly artificial, created by human beings. For Simon (1981), design was not restricted to making material artefacts, but was a fundamental professional competence extending to policy-making and practices of many kinds and on many levels:

Everyone designs who devises courses of action aimed at changing existing situations into preferred ones. The intellectual activity that produces material artifacts is no different fundamentally from the one that prescribes remedies for a sick patient or the one that devises a new sales plan for a company or a social welfare policy for a state. Design, so construed, is the core of all professional training; it is the principal mark that distinguishes the professions from the sciences. (Herbert Simon)

At CEED & UCEED Coaching Classes In Delhi, we prepare the student to use ‘Design Thinking’ as a tool to become more creative and handle all aspects of the Entrance examinations  in a logical manner.

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