PROJECT - FASHION ARTICLES REVIEW, CTDD , #NIFT NEW DELHI
CREATIVE THINKING GUIDE , MS NEETI BANGA, #NIFT NEW DELHI
https://www.linkedin.com/in/neeti-banga-b051351b/ (Follow Ms Neeti Banga On LinkedIn)
FOLLOW ME AT AMAZON - https://www.amazon.com/author/anindita-roy-delhi
1.ARTICLE
ON REVIEW:
https://www.anothermag.com/fashion-beauty/15281/the-enduring-fashion-philosophy-of-phoebe-philo BY Alexander Fury
The
writing style of the article is engaging and exhibits several notable qualities
that contribute to its appeal:
Fluidity
and Cohesion: The article
seamlessly transitions between different aspects of Phoebe Philo's career, from
her early days at Chloé to her recent comeback. The smooth flow of the
narrative makes it easy for the reader to follow the evolution of Philo's style
and the implications of her latest change.
Artful
Language Choices: The use of
expressive language, such as "the dust has settled," "coldness
of a press release," and "girlishness calming down into softer
motherhood," adds a layer of artfulness to the prose. These choices not
only convey information but also evoke a sense of atmosphere and emotion.
Informed
Perspective: The writer
demonstrates a deep understanding of fashion history and the context
surrounding Phoebe Philo's work. References to iconic figures like Chanel and
Christian Dior showcase a well-informed perspective, providing a richer context
for readers who may not be intimately familiar with the subject.
Personal
Connection to Philo's Work: The writer
establishes a personal connection with Phoebe Philo's design philosophy,
emphasizing the relatability of her approach. Phrases like "most women
would like to face up to their CEO in tailoring" create a connection
between the reader and Philo's design choices, making the content more
engaging.
Blend
of Descriptive and Analytical Elements:
The article balances descriptive elements, such as detailing Philo's career
trajectory, with analytical insights into her design philosophy and the broader
implications of her recent collection. This combination enriches the reader's
understanding and keeps the narrative dynamic.
Contemporary
Relevance: The article successfully ties
Philo's latest change to broader trends in the fashion industry, such as the
shift away from traditional seasonal structures and the rise of second-hand
markets. This places Philo's work in a contemporary context, making it relevant
to current discussions in the fashion world.
In
summary, the article's effective blend of fluidity, artful language, informed
perspective, personal connection, a mix of descriptive and analytical elements,
and a focus on contemporary relevance collectively contribute to its engaging
writing style.
2. ARTICLE
ON REVIEW
https://suzymenkes.com/suzypod-a-balenciaga-couture-special/
by Suzy Menkes
The
article beautifully captures the essence of Demna Gvasalia's journey as the
Creative Director of Balenciaga, shedding light on the revival of Balenciaga
Haute Couture.
The
narrative weaves through the historical closure of the original Balenciaga
salon, culminating in the spectacular rebirth with Demna's inaugural Haute
Couture collection for Autumn Winter 2021/22, marked as the 50th in the brand's
legacy.
The
inclusion of personal insights, such as Demna's tough early life and career
trajectory from Antwerp to Louis Vuitton in Paris, adds a poignant touch to the
story. The bold move of launching Vetements, described as an aggressively
anti-high-fashion company, and subsequently joining Balenciaga showcases
Demna's innovative and unconventional approach to the fashion world.
The
article also highlights Demna's interview in a podcast, where he delves into
his creative choices, emphasizing the blend of classic and avant-garde
elements, such as massive sneakers paired with evening wear or the distinctive
'mushroom' hats by Philip Treacy. This unique stylistic play sets Balenciaga
apart from its rivals, making the revival of Haute Couture even more dramatic.
Furthermore,
the piece skillfully ties together the exceptional stories of Cristóbal
Balenciaga and Demna Gvasalia, illustrating the latter's transformation from a
war-torn childhood in Georgia to a highly influential force in Paris fashion.
The decision to bring back the haute couture of this historic brand is
portrayed as both daring and intelligent, reflecting Demna's ability to channel
his tumultuous past into the calm of creativity. Overall, the article portrays
a captivating narrative of resilience, creativity, and the bold evolution of
Balenciaga under Demna's guidance.
3.ARTICLE
ON REVIEW
BY ROBIN GIVHAN
The
article reflects on the role of fashion designers in shaping and perpetuating
an idealized narrative of America. It acknowledges the industry's tendency to
focus on a positive and uplifting portrayal of the country, emphasizing themes
such as the American Dream, optimism, and inclusivity. The article appreciates
the success of designers like Ralph Lauren, Tommy Hilfiger, Michael Kors, and
Coach, who have built billion-dollar brands by selling a view of America's best
selves.
The
author praises Coach Creative Director Stuart Vevers for presenting a
mass-appeal, edgy version of all-American sportswear, drawing inspiration from
his road trips around the country. The optimism and inclusivity promoted by
Tapestry, the larger corporation that owns Coach, are highlighted, and the
recent uptick in net sales at Coach is mentioned as a testament to the
effectiveness of Vevers' storytelling.
Michael
Kors is commended for his ability to weave a world of optimism, recalling the
heydays of Studio 54 and disco in his fall collection. The author describes the
runway setting and the eclectic fashion pieces, emphasizing Kors' skill in
creating a mood that evokes the lively and carefree spirit of the disco era.
The article appreciates Kors' ability to make the audience smile through the
use of a carefully curated soundtrack and a grand finale featuring Barry
Manilow performing "Copacabana."
However,
the article also delves into the limitation of this idealized portrayal,
acknowledging that it tends to avoid the darker and more complicated aspects of
American history and society. It contrasts this with the more nuanced and
honest assessments of designers like Raf Simons and Kerby Jean-Raymond, who
grapple with the darker, rockier, and more complicated facets of America's past
and present. The article suggests that the fashion industry, and perhaps
America as a whole, may prefer a wide-angle, cinematic view that glosses over
uncomfortable close-ups revealing cracks and blemishes. Overall, the article
provides a thought-provoking perspective on the intersection of fashion,
storytelling, and the portrayal of American identity.
4.ARTICLE
ON REVIEW
https://www.vogue.in/content/vogue-india-remembers-karl-lagerfeld-in-a-touching-tribute
PRIYA TANNA
The
article elegantly captures the essence of Karl Lagerfeld's legacy, celebrating
his multifaceted contributions to the fashion world. Here are some aspects of
the writing style and content that stand out:
Emotional
Depth and Tone: The article adopts
a poignant and respectful tone, acknowledging the global outpouring of grief
and portraying the impact of Lagerfeld's passing. The use of phrases like
"dense outpouring of heartache and heartbreak" and "global
obituary" effectively conveys the emotional weight of the moment.
Historical
Context: The article provides a brief
yet comprehensive overview of Karl Lagerfeld's prolific career, spanning over
six decades. It highlights his creative leadership in various prestigious
fashion houses, emphasizing his pivotal role in shaping the industry.
Personal
Connection: The writer skillfully weaves
personal reflections into the narrative, expressing gratitude to Lagerfeld for
his influence. By saying "I am going to use my words to thank Karl for
what he came to mean to me," the article becomes more relatable and adds a
personal touch.
Detailed
Appreciation: The article goes
beyond a generic tribute by delving into specific aspects of Lagerfeld's
impact. It appreciates his role in transforming Chanel into a symbol of
elegance, his ability to awe and inspire, and his creative genius that extended
beyond fashion into writing, illustrating, publishing, direction, and
photography.
Artistic
Descriptions: The writer
skillfully describes Lagerfeld's fashion shows and sets, using phrases like
"magnificent show sets" and "flights of fancy," creating
vivid imagery that transports readers to the fantastical worlds Lagerfeld often
created.
Quotations
and Anecdotes: The inclusion of
Lagerfeld's memorable quotes adds a layer of authenticity and personality to
the article. Quotes such as "Sweatpants are a sign of defeat" and his
perspective on hard work contribute to portraying Lagerfeld's character.
Individual
Perspectives: The article
includes quotes from individuals in the fashion industry, such as Anaita Shroff
Adajania and Priyanka Khanna, offering diverse perspectives and further
emphasizing Lagerfeld's impact on different aspects of the fashion world.
Repetition
for Emphasis: The repetition of
the phrase "There won't be another like him" reinforces the
uniqueness and irreplaceability of Lagerfeld, emphasizing the magnitude of his
influence.
In
summary, the article combines a well-crafted writing style with thoughtful
content, successfully paying homage to Karl Lagerfeld's unparalleled
contributions to the fashion industry.
The article "Fusion of Tradition and
Modernity: Understanding Indowestern
Fashion for Men" by Omkar Margaje is
a well-crafted piece that effectively communicates the essence of Indowestern
fashion, highlighting its unique blend of traditional Indian elements and
contemporary Western styles. Here are some aspects of the article that stand
out:
Clarity
and Structure: The article is
well-organized with a clear structure, making it easy for readers to follow the
narrative. It starts by introducing the concept of Indowestern fashion, then
delves into the characteristics of this style, and finally discusses the
significance of colors and accessories. This sequential approach aids in better
comprehension.
Engaging
Introduction: The article begins
with a strong and engaging introduction that immediately captures the reader's
attention. By describing Indowestern fashion as a fusion of the "best of
both worlds," it sets the tone for an exploration of a unique and meaningful
style.
In-depth
Exploration of Indowestern Elements: The
author provides specific examples of key Indowestern garments like the Nehru
jacket and Kurta Pyjama, explaining their traditional roots and how they have
been adapted to incorporate modern cuts and styles. This detailed exploration
enhances the reader's understanding of the fusion concept.
Emphasis
on Color: The discussion on the use of
bright and bold colors in Indowestern fashion adds depth to the narrative. The
article not only mentions the aesthetic appeal of these colors but also
highlights their cultural significance, such as the association of red and gold
with prosperity and good luck.
Insight
into Accessorizing: The article
recognizes the importance of accessories in completing an Indowestern look. It
provides examples of both traditional and modern accessories, demonstrating how
they can be strategically paired with garments to enhance the overall style.
Cultural
Context: The author effectively weaves in
the cultural context of Indowestern fashion, emphasizing the significance of
traditional motifs and fabrics. This cultural dimension adds richness to the
discussion, showcasing that Indowestern fashion is not merely about style but
also a way of expressing one's cultural heritage.
Concluding
Message: The conclusion neatly
summarizes the key points, reinforcing the idea that Indowestern fashion is a
powerful means of self-expression that seamlessly combines tradition and
modernity. It leaves readers with a clear takeaway about the versatility and
cultural significance of this style.
Overall,
the article successfully educates readers on the intricacies of Indowestern
fashion, making it an enjoyable and informative read for individuals interested
in fashion and cultural fusion.
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